UNDER ARMOUR X MANSORY
In collaboration with Under Armour, designed and produced a limited-edition photo book with Zeid Jaouni (Extra Time Studios) celebrating the UA × Mansory partnership — where sports performance meets automotive precision.
The layout is built for immersion: every image sits on the right-hand page with a blank left to give each photograph full focus. Section openers break the rhythm and reset the pace, keeping the viewing experience intentional from start to finish.
A 9 × 12-inch linen hardcover housed in a matching case, foil-stamped in Tide Blue, 100+ pages finished in silk coating — crafted to reflect the dark, high-performance world of the collaboration.
UNDER ARMOUR X MANSORY
In collaboration with Under Armour, designed and produced a limited-edition photo book with Zeid Jaouni (Extra Time Studios) celebrating the UA × Mansory partnership — where sports performance meets automotive precision.
The layout is built for immersion: every image sits on the right-hand page with a blank left to give each photograph full focus. Section openers break the rhythm and reset the pace, keeping the viewing experience intentional from start to finish.
A 9 × 12-inch linen hardcover housed in a matching case, foil-stamped in Tide Blue, 100+ pages finished in silk coating — crafted to reflect the dark, high-performance world of the collaboration.
MULTI
In our fast-paced world, I often think of an anecdote from the early 1950s: "Everything's copacetic," meaning everything is perfect. Was everything perfect?
We are deeply dependent on technology, yet we rarely acknowledge its impact on our creative output and human behavior. I created visual studies and wrote reflections on alternatives for designing more tangible experiences with conscious selection. This was a thesis project for Parsons School of Design.
